Email Marketing & Content Specialist At La Mesa Rv Inc

Email Marketing & Content Specialist (Remote)

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Looking for a flexible, creative role where you can lead digital marketing efforts in a fast-paced, high-impact industry? Join La Mesa RV—the #1 RV dealership in the US—as our new Email Marketing & Content Specialist. This is a prime opportunity to craft powerful campaigns, write engaging content, and leverage no-code tools like Webflow to elevate our online presence—all while enjoying the perks of a remote creative job.

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About the Role

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As the Email Marketing & Content Specialist, you’ll drive the strategy, execution, and optimization of email and content campaigns for our brands (lamesarv.com and rvshowusa.com). You’ll blend copywriting skills, marketing automation expertise, and no-code web development—helping us connect with RV enthusiasts, generate sales, and shape the future of recreational vehicle marketing.

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What You’ll Do

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Own the development and delivery of email marketing campaigns using ActiveCampaign and DealerSocket CRM  

Plan and build automated workflows—abandoned cart, welcome series, lifecycle campaigns—leveraging AI-driven optimization  

Segment our audience based on behavior and purchase history for personalized customer experiences  

Write compelling copy for email campaigns, product pages, and events that move buyers to action  

Create and maintain content that supports seasonal events, product launches, and industry promotions  

Update and enhance website pages using no-code platforms like Webflow and Squarespace  

Design responsive email templates with HTML/CSS for seamless cross-device viewing  

Integrate key marketing tools to ensure accurate campaign tracking and analytics  

Analyze campaign performance and provide clear, actionable insights to improve results  

Report on core metrics (open rates, CTR, conversion, customer retention) to drive continued growth  

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What You Bring

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3-5 years of proven experience in email marketing, automation, or digital marketing roles  

Hands-on background with ActiveCampaign, DealerSocket CRM (or similar), and AI-powered marketing tools  

Demonstrated ability to write effective, conversion-focused copy and deploy data-driven strategies  

Comfort with no-code web development platforms, especially Webflow, plus fluency in HTML/CSS  

Familiarity with analytics platforms and KPIs tied to email and content marketing  

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Bonus Points

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Bachelor’s in Marketing, Communications, English, or related field  

Certifications in ActiveCampaign, HubSpot, Google Analytics, or other marketing technologies  

Previous experience in automotive, RV, or high-value retail industries  

Advanced skills in AI marketing tools, automation, or web-based cross-channel integration  

Understanding of dealership marketing cycles and seasonal consumer behavior  

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What Makes You Stand Out

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You approach challenges strategically and develop holistic customer lifecycle plans, not just standalone emails  

You’re excited about technical innovation—quick to adopt and master new tools, platforms, and AI capabilities  

You have deep knowledge of RV/automotive marketing trends, buyer motivations, and creative campaign strategies  

You’re analytical, using metrics, attribution, and predictive analytics to inform every decision  

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Why La Mesa RV?

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Join a leader at the cutting edge of RV sales and digital marketing. In our collaborative environment, you’ll run high-impact, creative campaigns, advance your expertise in Webflow and no-code technologies, and directly shape the customer experience. As part of our team, your marketing creativity and technical acumen will help redefine how RV enthusiasts find their next adventure—all from the comfort of a remote creative job.

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Ready to take the wheel and drive innovative results in the RV industry? Apply now and make your mark!

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La Mesa RV and our affiliates are dedicated to equal opportunity and a diverse, inclusive workplace. We welcome applicants of all backgrounds to help us grow and innovate together.