Digital Marketing Coordinator

About the Company

Eon is a health tech company dedicated to providing innovative solutions for hospitals and health systems. They focus on developing digital experiences that drive awareness and adoption of their healthcare solutions in the B2B market.

About the Role

Eon is seeking a Digital Marketing Coordinator to join their Marketing team as a remote, full-time position. This is an excellent opportunity for an entry-level marketing professional to develop and execute compelling digital marketing campaigns that increase awareness and demand for Eon's healthcare solutions. You'll work at the intersection of web optimization, content creation, and B2B digital strategy, collaborating with cross-functional teams to drive organic traffic, manage digital content, and support lead-generation initiatives in the healthcare market.

Responsibilities

• Develop and implement website optimization and SEO/GEO strategies, manage day-to-day CMS operations (including Webflow), and ensure site architecture is optimized for both users and search engines
• Conduct digital performance research using Google Analytics and social metrics to analyze results and continually refine web performance and content distribution
• Collaborate with Demand Generation and Product Marketing teams to execute B2B digital marketing campaigns targeting hospital and health system adoption of Eon solutions
• Draft, gain consensus on, and implement tactical plans for web updates, content calendars, and social media distribution
• Write, edit, and produce public-facing digital content including blog posts, website copy, and social media assets
• Partner with the creative team and external vendors to execute digital marketing projects across product marketing, demand generation, and sales initiatives
• Support integration of organic web traffic and digital content into marketing automation and lead-nurturing programs
• Perform additional duties and special projects as assigned

Requirements

• Bachelor's degree in marketing, communications, or a relevant field
• 3 to 5 years of experience executing compelling digital marketing, website, and communications projects for B2B audiences
• Strong knowledge of digital marketing best practices, SEO/GEO strategies, CMS management (including Webflow), and web layout
• Proficiency with G-Suite and website analytics tools
• Exceptional organizational skills and ability to manage multiple diverse projects in a fast-paced environment
• Experience working in healthcare, health tech, or B2B SaaS environments with demonstrated understanding of the healthcare market

Nice to Have

• Familiarity with social scheduling tools and CRM/marketing automation platforms (HubSpot/Salesforce)
• Experience with design tools such as Figma or Adobe Creative Suite

Benefits & Perks

• Competitive salary ($65,000–$80,000)
• Health insurance
• Referral bonuses
• Generous vacation time
• Paid maternity and paternity leave
• Professional development and career growth opportunities
• High-energy, culture-based work environment with awesome team members

Eon is a healthcare technology company that provides solutions for hospitals and health systems.