Head of SEO (hands-on)

About the Company

Finch is a fully distributed, multi-disciplinary agency serving clients globally across the US, LATAM, Europe, and Asia. They specialize in integrated digital marketing services, combining expertise in SEO, Paid Search, DSP, Creative, Analytics, and Client Success to drive meaningful performance outcomes for their clients.

About the Role

Finch is hiring a Head of SEO to own and build their SEO practice from the ground up. This is a hands-on leadership role for an experienced practitioner with technical depth, a builder's mindset, and the ability to define direction rather than execute tasks. You'll set SEO methodology, lead execution on priority accounts, and shape how SEO is delivered across a multi-client agency environment—all while working remotely from the US.

Responsibilities

• Own SEO strategy end-to-end across a portfolio of clients, from audit through execution and reporting
• Build and document the SEO practice: define methodology, set quality standards, and create scalable frameworks for the team
• Lead across all three SEO pillars: technical SEO (crawlability, site architecture, Core Web Vitals, schema), content strategy, and authority/link building
• Use tools such as Ahrefs, Semrush, Screaming Frog, GA4, and GSC to drive strategic decisions, not just reporting
• Communicate SEO strategy and performance clearly to clients and internal leadership
• Collaborate with cross-functional teams (Paid Search, DSP, Creative, Analytics, Client Success) and manage competing client priorities simultaneously

Requirements

• 6+ years of experience in SEO, with at least 2–3 years in a leadership role
• Proven agency-side background managing multiple clients with competing priorities simultaneously
• Demonstrated track record of owning SEO strategy end-to-end, not executing a task list
• Strong command of technical SEO, content strategy, and link building
• Proficiency with Ahrefs, Semrush, Screaming Frog, GA4, and GSC
• Experience building or rebuilding an SEO practice with methodology, standards, and scalable frameworks
• Confident, concise communicator who can own client and leadership conversations on SEO
• US-based with full remote availability

Benefits & Perks

• Work globally with a fully distributed team across the US, LATAM, Europe, and Asia
• Meaningful impact from day one: your work directly influences client performance outcomes
• Culture built on curiosity, transparency, and ownership with shared context and decision-making empowerment
• Collaborate with high-caliber specialists across Paid Search, DSP, Creative, Analytics, and Client Success
• Learning as a default—experimentation and growth are part of the job
• Salary range: $100,000–$120,000 (open to discussion based on the right fit)

Finch is a fully distributed digital agency with expertise in SEO, Paid Search, DSP, Creative, and Analytics, serving a multi-client environment across the US, LATAM, Europe, and Asia.