Interactive Designer II, Brand Innovation Lab

About the Company

Amazon's Brand Innovation Lab (BIL) creates custom advertising experiences for the world's biggest brands across Amazon's diverse canvas, including Alexa, Fire TV, Prime Video, Twitch, and Brand Stores. BIL focuses on the conception, prototyping, and execution of branded custom experiences that drive campaign success across emerging platforms and technologies.

About the Role

We're seeking an Interactive Designer II to join our Technology Experience (TEX) team in New York. This is a unique hybrid role that blends UX design, visual design, and front-end build—you'll be the connective tissue between campaign vision and finished experience. You'll translate client objectives and creative feedback into innovative design solutions, bringing them to life in Figma and Webflow while working on custom advertising experiences for major brands across Amazon properties.

Responsibilities

• Collaborate with Interactive Designers, Art Directors, and Writers to design mocks for physical and digital campaign components, owning the customer journey and wireframe structure
• Translate art direction and copy elements into visual design through thoughtful layout, typography, and customer experience decisions
• Conduct user testing to dive deep into customer behavior and inform design decisions
• Design high-fidelity layouts in Figma and build production-ready pages in Webflow, owning the experience from comp to code
• Ensure client asset delivery is accurate, optimized, and meets accessibility standards through close collaboration with Design Technologists
• Incorporate internal and client feedback with speed and skill, iterating efficiently across concurrent campaigns
• Deliver bar-raising pre-production design files for creative and client review, preparing mock-ups for client presentations

Requirements

• 4+ years of experience in digital design, brand, or advertising environments
• Proficiency in design and build tools, specifically Figma and Webflow, with solid understanding of digital production workflows
• Experience guiding creative input, development, and execution from concept to completion
• Strong communication skills with leadership, stakeholders, and cross-functional teams
• Demonstrated ability to translate design-based problem-solving skills throughout a campaign's lifecycle

Nice to Have

• Strong visual craft with the ability to translate ideas into compelling digital experiences across formats and platforms
• Experience prototyping, building, and iterating efficiently using Webflow, GenAI tools, and other emerging technologies
• Proven ability to collaborate effectively across functions and time zones with strategists, designers, technologists, and producers

Amazon's Brand Innovation Lab creates custom advertising experiences for major brands across Amazon's ecosystem including Alexa, Fire TV, Prime Video, and Twitch. The Technology Experience team combines UX design, visual design, and interactive build work to deliver innovative digital campaigns.