Marketing Web Developer: Webflow + Analytics

About the Company

Albert Invent is an innovative company seeking a talented professional to take ownership of their marketing website. They're looking for someone who can bridge the gap between marketing strategy and technical execution to drive conversions and user engagement.

About the Role

As a Marketing Web Developer at Albert Invent, you'll own the evolution of their marketing website, working hands-on with Webflow to build and optimize landing pages that convert. This is a hybrid position based in Massachusetts where you'll collaborate closely with marketing and engineering teams to ensure every page performs and every user interaction is tracked. You'll be responsible for both the creative development and the analytical backbone of the site, making you an ideal fit if you're passionate about data-driven web development and user experience optimization.

Responsibilities

• Develop and maintain landing pages and website features using Webflow
• Implement and manage analytics tracking to measure conversion performance and user engagement
• Collaborate with marketing teams to translate campaign requirements into effective web experiences
• Work with engineering teams to ensure technical best practices and site performance
• Optimize website elements based on analytics insights and A/B testing results
• Manage marketing website infrastructure and oversee continuous improvement initiatives

Requirements

• 4+ years of experience managing and developing marketing websites
• Expert proficiency with Webflow for page design and development
• Strong knowledge of web technologies and how they impact user experience
• Demonstrated expertise with Google Analytics and HubSpot
• Ability to bridge marketing and technical teams with clear communication

Benefits & Perks

• Hybrid work environment
• Competitive compensation
• Focus on employee growth and professional development

Albert Invent is a company seeking a Marketing Website Owner to develop and manage their marketing website using Webflow, with a focus on conversions and user engagement.