Freelance Webflow Designer & Developer

Build the boutique members' club of online tutoring - quiet luxury, editorial craft, Webflow.

Visual register: quiet luxury, editorial restraint. Serif-led typography, generous whitespace, muted classical palette (deep navy / forest green / cream / gold accents), minimal decoration — the elegance of a members' club or literary publishing house, not a startup or edtech template. References: thened.com and themodernhouse.com. The engraved illustration mark being supplied should set the tone for everything around it.

Process: Design-first, in Figma — journey mapping, wireframes, full design system — before any development. Brand identity (logo, engraved character mark, palette) is being finalised separately and will be supplied before the visual design phase.

Scope: 8–9 unique page designs, ~12 pages at launch, built to grow via CMS:

• Core: Home, About, Contact/Booking, College Essays
• Subject hub template (CMS): IB English Lang & Lit, TOK, IGCSE, AP
• Component page template (CMS): IO, HL Essay, Paper One/Two, TOK Essay/Exhibition — these double as SEO landing pages, scaling to ~20 pages post-launch with no design work
• Resources: index + post template (video + companion write-up)
• Gated members' area: video library + lesson page template behind Memberstack (or Outseta)
• Utilities: legal template, 404, login/signup, form states

Integrations: Stripe (UAE business; one-off + packages), Calendly, YouTube/Vimeo embeds, schema markup (Person, Service, FAQ, Review), GA4 with booking and payment conversion events. WCAG 2.1 AA; LCP under 2.5s.

Navigation: 5-item nav with one "Subjects" dropdown grouped by curriculum; persistent, understated booking CTA on every page.

Non-negotiables: Native Webflow CMS; all accounts (Webflow, Stripe, Memberstack, domain) under my name from day one; full handover with documentation and recorded walkthrough — no lock-in.

Must show: at least one live Memberstack or similar gated-content build, and portfolio work in an editorial, typography-led register.

To quote: fixed price broken down by phase (design / build / integrations / SEO setup), with timeline. Full written brief available on request.

To apply: (1) links to your 2 most relevant live sites with one line on your exact role in each, (2) your membership/gated build, (3) a ballpark range for this scope, (4) one thing here you'd push back on. Applications without live links won't be considered.