Webflow UX/UI Designer

About the Company

Cotality is the trusted source for property intelligence, driven by a mission to make the property industry faster, smarter, and more people-centric. With 5,000 talented employees globally, Cotality leverages its network, scale, and technology to drive insights across the entire real estate ecosystem and fuel a thriving global property industry.

About the Role

We're seeking a hands-on Webflow UX/UI Designer to join our team in Dallas, TX, acting as the strategic bridge between creative vision and technical implementation. In this role, you'll translate marketing goals into high-converting digital assets, define optimal design-to-build workflows, and elevate our brand through immersive, production-ready experiences. You'll be a perfect fit if you're passionate about Webflow interactions, scalable design systems, and collaborating seamlessly across creative and development teams.

Responsibilities

• Serve as the primary translation layer between creative and web teams, ensuring brand standards are upheld while maintaining web performance and conversion best practices
• Translate abstract marketing goals into concrete visual realities using Webflow 3D transforms, motion graphics, and interactive modules
• Establish and manage formal design review processes, leading prototype presentations to stakeholders and iterating rapidly while defending UX best practices
• Maintain and evolve a robust global design system in Figma that provides pixel-perfect technical specs for developers and accessible visual references for marketing teams
• Build complex scroll animations, parallax effects, and "Scrollytelling" experiences using Webflow's interaction engine and external libraries like GSAP
• Design visual architecture for HubSpot landing pages and emails, ensuring feasibility within platform limitations for seamless developer implementation
• Partner with strategy leads to rapidly prototype A/B test variations and monitor performance using heatmaps and Webflow analytics, optimizing for conversion
• Ensure all design systems account for localization from day one, creating flexible layouts that accommodate different regions, languages, and character counts

Requirements

• Portfolio of live, production Webflow sites (not static images) demonstrating complex interactions, clean class structures, and responsive implementations
• Advanced proficiency in Webflow, specifically with Interaction Engine (IX2) and CMS Collections
• Demonstrated experience building and maintaining scalable design systems in Figma or similar tools with understanding of hierarchy, component structures, and design tokens
• Strong proficiency in Figma with ability to create pixel-perfect specs, manage auto-layouts, and establish design documentation
• Experience designing for multiple platforms including web, email, and third-party tools like HubSpot
• Understanding of web performance best practices, page speed optimization, and responsive design principles
• Excellent stakeholder communication skills and ability to present and defend design decisions to non-technical audiences

Nice to Have

• Familiarity with GSAP or custom code for advanced animations
• Experience with interactive platforms like Ceros
• Knowledge of A/B testing methodologies and conversion rate optimization
• Experience with Microsoft Clarity or similar heatmap analytics tools
• Background in the real estate or property technology industry

Cotality is a property intelligence company serving the real estate industry with a global team of 5,000 employees, providing network, connectivity, and technology solutions across the property ecosystem.