Designer, Brand and Growth

About the Company

Badge is the infrastructure powering mobile wallet experiences for enterprise brands and platforms. They provide a single integration to issue and operate passes and cards across Apple, Google, and Samsung Wallet—enabling loyalty cards, stored value, memberships, IDs, and tickets that update in real time with no app download. Backed by leading investors including TTV Capital, Stripe, and Synchrony Ventures, Badge is trusted by companies like Hoka, Blackhawk Network, Shift4, and Yale University.

About the Role

Badge is seeking a Designer, Brand and Growth to shape how the world experiences the Badge brand. In this role, you'll own design across growth marketing channels—website, content, social, email, and sales materials—while collaborating closely with product to deepen knowledge of the Badge platform. This is an ideal position for a versatile designer who loves ownership, moves quickly between brand and sales enablement, and thrives when their work drives pipeline and helps customers succeed. The role is based in the United States and offers the opportunity to design in Webflow and lead a cohesive brand experience across all touchpoints.

Responsibilities

• Orchestrate the Badge website by designing, building, and iterating on trybadge.com in Webflow in collaboration with agencies and leadership, including landing pages, product pages, solution pages, and campaign pages
• Enable sales and leadership by building sales decks, one-pagers, customer case studies, executive and investor presentations, and maintaining a reusable template library
• Create blog visuals, product diagrams, and LinkedIn assets (posts, carousels, event graphics, launch graphics) that make wallet experiences easy to understand
• Design conference and event collateral, booth graphics, signage, and swag that make Badge stand out in person
• Design reusable email templates for newsletters, product updates, and nurture campaigns that scale across the business
• Build design systems and maintain Badge's visual identity across every touchpoint, evolving brand guidelines and scalable templates for consistency and speed
• Use AI tools like Claude and Figma AI to explore concepts, speed up production, and prototype while maintaining judgment on what ships
• Collaborate across marketing, sales, product, and engineering to understand goals, give and receive feedback, and ship work that moves the business forward
• Partner with the product design team to maintain accuracy on screens, passes, and flows, and deepen understanding of how Apple Wallet, Google Wallet, and Badge work

Requirements

• 3–5 years of marketing and brand design experience, ideally on a technical product you've learned and explained (in-house or agency background both work)
• Expert proficiency in Figma and strong skills in Adobe Creative Suite
• Comfortable working in Webflow and Pitch (or similar tools)
• Proven ability to own design output end to end and get up to speed on complex products quickly
• Sharp eye for design with strong visual communication skills
• Ability to move quickly between brand work and sales enablement materials
• Experience designing for multiple audiences (marketers, developers, platform partners) without fragmenting the story

Benefits & Perks

• Competitive salary range: $90K to $110K, plus equity

Badge is an infrastructure platform that enables enterprise brands to issue and operate passes and cards across Apple, Google, and Samsung Wallet. The company provides no-code and API solutions for loyalty cards, stored value, memberships, IDs, and tickets with real-time updates and in-wallet messaging capabilities.