Digital Marketing Specialist

About the Company

Evlo AI is a technology company focused on delivering innovative AI-powered solutions. They are seeking a talented Digital Marketing Specialist to drive growth through strategic multi-channel campaigns and data-driven marketing initiatives.

About the Role

As a Digital Marketing Specialist at Evlo AI in Denver, CO, you'll execute and optimize multi-channel campaigns across paid search, paid social, email, SEO, and web content to drive qualified traffic and demand. This full-time role turns audience insights and product messaging into measurable programs that fuel the digital funnel. You'll collaborate with product marketing, sales, content, and creative teams to launch high-impact campaigns, making you an ideal fit if you're a detail-oriented marketer with strong execution skills and a practical understanding of how channel performance drives conversions and pipeline growth.

Responsibilities

• Execute campaigns across Google Ads, LinkedIn Campaign Manager, Meta Ads, email, and marketing automation platforms
• Build and optimize landing pages, forms, nurture workflows, and conversion paths using tools such as HubSpot, Marketo, Webflow, or similar platforms
• Manage SEO programs including keyword research, on-page optimization, technical audits, internal linking, and performance tracking in Google Search Console
• Create campaign briefs, email copy, social posts, and performance-focused content in partnership with writers, designers, and product marketing teams
• Monitor channel performance in GA4, Looker Studio, CRM, and marketing automation reports; identify trends and recommend budget or targeting adjustments
• Run A/B tests on subject lines, ad creative, calls to action, landing pages, and audience segments, documenting results and next steps
• Maintain the digital marketing calendar, campaign documentation, UTM standards, and weekly reporting on traffic, leads, conversion rates, and pipeline contribution

Requirements

• 1-3 years of experience in digital marketing, growth marketing, demand generation, or a related role, preferably in a technology environment
• Hands-on experience with Google Analytics 4, Google Ads, LinkedIn Campaign Manager, SEO tools, and a CRM or marketing automation platform such as HubSpot or Marketo
• Working knowledge of paid acquisition, email marketing, organic search, web analytics, conversion optimization, and marketing attribution
• Strong copywriting and editing skills with the ability to adapt messaging for landing pages, email, paid media, and social channels
• Ability to analyze campaign data, build reports, and use performance insights to prioritize experiments and channel improvements
• Highly organized project manager who can coordinate multiple launches, manage deadlines, and communicate clearly with cross-functional partners

Nice to Have

• Experience with HTML/CSS
• Proficiency with Looker Studio or Tableau
• Salesforce experience
• Familiarity with Ahrefs or Semrush
• CMS platform expertise
• Lifecycle marketing experience
• B2B SaaS demand generation background

Evlo AI is a technology business focused on demand generation and digital marketing execution across paid search, paid social, email, and SEO channels.