Staff Designer, Brand

About the Company

Docker is one of the most loved brands in developer tooling, trusted by more than 20 million monthly users and over 20 billion container image pulls. From solo founders to the world's largest companies, developers rely on Docker to build, share, and run their applications across Docker Desktop, Docker Hub, and Docker Scout. As AI agents redefine software development, Docker is at the center of that shift, providing the sandboxed environments, verified images, and secure infrastructure that make autonomous workflows trustworthy by default.

About the Role

Docker is hiring a Staff Designer, Brand to lead the company's brand and visual identity across all marketing surfaces. This is a senior individual-contributor leadership role for an experienced designer who thinks in systems, has strong opinions on craft, and can leverage modern tools—including AI—to multiply team output without compromising quality. You'll be the senior in-house design voice stewarding Docker's visual system, owning docker.com end-to-end, and setting the standard for design excellence across the globally distributed, remote-first team.

Responsibilities

• Serve as the senior design voice on Docker's brand, stewarding the visual system across every surface and ensuring consistent application across Marketing, Product, and beyond
• Own the design of docker.com and adjacent marketing surfaces end-to-end, including information architecture, page layouts, interaction patterns, and visual treatment across desktop and mobile
• Lead Docker's marketing design system in Figma, managing working components, patterns, and tokens while partnering with Product Design to keep brand and product expression coherent
• Extend Docker's visual language into the product portfolio, with particular focus on visually representing AI products through illustration, motion, and supporting visual language
• Set and raise the craft bar across Marketing's design output by reviewing work and providing meaningful feedback to designers and contractors
• Partner with marketing leadership to translate company strategy into brand and visual approaches, bringing a confident point of view to brand evolution and competitive positioning
• Design for print, trade shows, event activations, SWAG, and physical goods, ensuring consistent brand presence everywhere Docker appears in the world
• Design and implement AI-assisted creative workflows across image generation, video, motion, voice, and copy iteration, building systems and prompt libraries that enable team-wide velocity
• Conduct lightweight UX work supporting marketing goals, including wireframes, flow diagrams, usability reviews, and user testing on web and campaign surfaces

Requirements

• 8+ years of design experience spanning brand, visual, and web, with a track record at staff or principal level, ideally for SaaS, developer tools, or technical products
• Bachelor's degree in Design, Visual Communication, or related field, or equivalent practical experience
• Strong portfolio demonstrating brand systems you've extended, evolved, or significantly applied across surfaces, including brand application work, illustration, web design at scale, and motion
• Experience working closely with external creative partners, agencies, contractors, or specialist studios as the senior in-house designer who informs their work and operationalizes results
• High-concept brand thinking with ability to evaluate design decisions against voice, strategy, and mission, and articulate strategic rationale to non-designers and executives
• Solid UX/UI fundamentals with hands-on experience designing and shipping responsive web experiences at scale and working with mature design systems
• Demonstrated fluency with generative AI as part of real creative workflows, with ability to articulate where AI helps and where it doesn't while maintaining a human point of view
• Strong written and verbal communication skills and comfort with direct senior leadership interaction

Nice to Have

• 3D design and video production experience

Docker is a globally distributed, remote-first developer tooling company trusted by over 20 million monthly users. The company provides containerization platforms including Docker Desktop, Docker Hub, and Docker Scout, and is expanding into AI-assisted development workflows.