Content Marketing Manager

About the Company

Scale.jobs is a leading job board serving the fast-growing technology and information sectors. The company is dedicated to connecting talented professionals with innovative opportunities in the digital economy.

About the Role

Scale.jobs is hiring a Content Marketing Manager in San Francisco, CA to own the end-to-end strategy, creation, and distribution of high-quality content that drives organic traffic and builds brand authority. This mid-senior level, full-time role is perfect for a strategic marketer who excels at translating complex technical concepts into compelling narratives across multiple formats—from blog posts and whitepapers to case studies and video scripts. You'll work cross-functionally with product marketing, design, and growth teams while leveraging Webflow and other modern platforms to maximize content performance and establish the company as an industry thought leader.

Responsibilities

• Develop and execute a comprehensive editorial calendar aligned with SEO strategies, product launch cycles, and demand-generation campaigns
• Write, edit, and produce high-impact written content, including long-form guides, technical blog posts, customer case studies, and email newsletter copy
• Optimize all digital content for search engine visibility using SEO tools and targeting high-intent keywords to scale organic acquisition
• Analyze and report on content performance metrics using GA4, SEMrush, and HubSpot, monitoring traffic, scroll depth, conversion rates, and pipeline influence
• Repurpose core content assets into social media posts, short-form video scripts, and presentation decks to maximize distribution efficiency across channels
• Manage freelance writers and external creative agencies to scale content output while ensuring consistent brand voice, tone, and editorial standards

Requirements

• 4-7 years of content marketing experience, preferably within a fast-growing B2B software, SaaS, or technology company
• Exceptional portfolio of published work demonstrating the ability to explain complex technical concepts to professional and executive audiences
• Deep familiarity with SEO best practices and hands-on experience using tools such as SEMrush, Ahrefs, Moz, and Google Search Console
• Proficiency with modern CMS platforms including Webflow, WordPress, or Contentful, and marketing automation platforms like HubSpot or Marketo
• Strong project-management skills with a proven track record of managing editorial workflows, editorial calendars, and external contributors under tight deadlines

Nice to Have

• Experience with basic graphic design or video editing tools such as Figma, Canva, or Adobe Creative Suite
• Basic HTML/CSS knowledge

Scale.jobs is a B2B software/SaaS company focused on technical hiring and recruitment solutions. They build products designed to connect technical talent with opportunities.