Digital Marketing Specialist (Webflow)

About the Company

HireBoost is a fast-growing recruitment and performance solutions company founded in 2021, headquartered in Orlando with a team of 11-50 employees. They specialize in helping organizations improve performance through data-driven solutions and excel at recruiting top talent across Latin America and beyond.

About the Role

HireBoost is seeking a hands-on Digital Marketing Specialist to execute and optimize marketing strategies across multiple channels including SEO, Webflow, email automation, and paid social advertising. This remote position is ideal for a talented marketer who thrives in a fast-paced environment and can wear multiple hats—from building responsive Webflow pages to managing email campaigns and running paid LinkedIn campaigns. You'll be responsible for driving organic traffic, improving conversion rates, and creating compelling marketing assets that support business growth.

Responsibilities

• Own on-page, technical, and content SEO initiatives including keyword research, content mapping, and optimization using Google Search Console and GA4
• Build and maintain pages, landing pages, and CMS collections in Webflow while optimizing user experience and conversion rates
• Run A/B tests, conduct user experience audits, and implement website improvements to boost performance
• Integrate marketing tools, analytics, forms, and third-party scripts into Webflow and other platforms
• Create and manage email nurture sequences, newsletters, and lifecycle campaigns with audience segmentation and automated workflows
• Manage organic and paid LinkedIn campaigns, optimizing for CPL, CTR, and lead generation
• Create presentations, one-pagers, sales collateral, and marketing assets for email, social media, and paid advertising while maintaining brand consistency
• Support link-building and digital PR initiatives to improve domain authority and organic visibility

Requirements

• 4+ years of hands-on digital marketing experience with proven results across multiple channels
• Strong expertise in at least three of the following: SEO, Webflow, Email Marketing & Automation, or Paid Social Advertising
• Proven Webflow experience with live website examples or portfolio demonstrating technical and design capabilities
• Experience with modern email marketing platforms (HubSpot, Klaviyo, Customer.io, Mailchimp, ActiveCampaign, or similar)
• Experience managing paid LinkedIn campaigns and budgets
• Strong design portfolio showcasing presentations, one-pagers, or marketing creative work
• Fluent Spanish and professional-level English
• Highly organized and able to work independently in a remote environment

Nice to Have

• Video editing experience (CapCut, Premiere Pro, DaVinci Resolve)
• Motion graphics or animation experience
• GA4, SEO, or digital marketing certifications
• Experience leveraging AI tools for marketing workflows

Benefits & Perks

• Remote position open to candidates in LATAM and USA

HireBoost is a fast-growing company focused on helping organizations improve performance through data-driven solutions. Founded in 2021 and headquartered in Orlando, US, it specializes in recruiting top talent in Latin America and beyond.